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Discover NYC – Your Guide to Indie Businesses

Discover the local, independent businesses that are the heart and soul of NYC in Shoot New York City’s guide to the best of indie New York!

I love the independent businesses in New York, they are the heart and soul of the city! In this section you will find bookstores, cafés, restaurants, arts & crafts markets and more. It's an ongoing project to list the best of indie New York so visit often to discover the real New York City. Experience the hidden gems and places that New Yorkers frequent. For more information on many of NYC’s vibrant neighborhoods, have a read of my Neighborhood Guides. I am not compensated for writing these reviews and I'm only writing about the places that I like.

 

Mast Brothers Chocolate, Williamsburg, Brooklyn

I love chocolate! Correction. I love really good chocolate! Mast Brothers Chocolate fits in the really good category. Two brothers started Mast Brothers in 2007. While you can buy their chocolate in many specialty stores across the globe, you can visit their chocolate factory in Williamsburg and they even have tours. 

On their website they state that "We source directly with regions around the world, looking for the rarest, complex and delicious cacao available. Mast pays far beyond commodity and fair trade minimums and has been instrumental in developing new growing regions."

Mast Brothers, 111 North 3rd Street

Mast Chocolate