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Discover NYC – Your Guide to Indie Businesses

Discover the local, independent businesses that are the heart and soul of NYC in Shoot New York City’s guide to the best of indie New York!

Discover the real NYC in Shoot New York City’s Discover Guide

I love the independent businesses in New York, they are the heart and soul of the city! In this section you will find bookstores, cafés, restaurants, arts & crafts markets and more. This is an ongoing project to list the best of indie New York so visit often to discover the real New York City. Experience the hidden gems and places that New Yorkers frequent. For more information on many of NYC’s vibrant neighborhoods, have a read of my Neighborhood Guides. I am not compensated for writing these reviews and I'm only writing about the places that I like.

Sadly, far too many of these unique, independent businesses close every year. When I learn of one closing I will move it to the category Vanishing NYC. They may be gone but they’ll never be forgotten!


Cafe Colette, Williamsburg, Brooklyn

Cafe Colette is a real favorite restaurant. The decor is retro in style. The food is exceptional. The music is always upbeat but doesn't overpower the ability to hear and have a conversation. It is independently owned and they have 2 of my photos on the wall!

"Colette embraces the idea of New American cuisine, and is influenced by flavors and techniques from Spain, Italy, Central America, and beyond. Our menu is primarily sourced locally, serving meat, eggs, and dairy that are free range, antibiotic free, and organic. Our cocktails are creative, 
yet rooted in the classics, and our wines are natural and sustainably produced. We are proud to be a part of Williamsburg's dynamic restaurant community, and enjoy serving our neighborhood regulars and visitors alike."

Cafe Colette, 79 Berry Street at North 9th Street

Cafe Colette