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Discover NYC – Your Guide to Indie Businesses

Discover the local, independent businesses that are the heart and soul of NYC in Shoot New York City’s guide to the best of indie New York!

Discover the real NYC in Shoot New York City’s Discover Guide

I love the independent businesses in New York, they are the heart and soul of the city! In this section you will find bookstores, cafés, restaurants, arts & crafts markets and more. This is an ongoing project to list the best of indie New York so visit often to discover the real New York City. Experience the hidden gems and places that New Yorkers frequent. For more information on many of NYC’s vibrant neighborhoods, have a read of my Neighborhood Guides. I am not compensated for writing these reviews and I'm only writing about the places that I like.

Sadly, far too many of these unique, independent businesses close every year. When I learn of one closing I will move it to the category Vanishing NYC. They may be gone but they’ll never be forgotten!


Caffè Roma, Little Italy, Manhattan

Once upon a time it was near impossible to get coffee in NYC worth talking about. There were a few Italian cafes that I would go to. Caffé Roma is one of them and amazingly it's still in business! It's an Italian pastry shop that's family-owned since 1891!!! So Italian coffee isn't the same as the third wave coffee now and we do have quite a few cafes in NYC. But this place has old school charm. You might even imagine than you're in Italy. It is one of the few authentic businesses in Little Italy that are still around! Definitely worth it. Oh the cannolis and the Italian cheesecake is really yummy.

Caffé Roma, 176 Mulberry Street

Caffé Roma