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Discover NYC – Your Guide to Indie Businesses

Discover the local, independent businesses that are the heart and soul of NYC in Shoot New York City’s guide to the best of indie New York!

Discover the real NYC in Shoot New York City’s Discover Guide

I love the independent businesses in New York, they are the heart and soul of the city! In this section you will find bookstores, cafés, restaurants, arts & crafts markets and more. This is an ongoing project to list the best of indie New York so visit often to discover the real New York City. Experience the hidden gems and places that New Yorkers frequent. For more information on many of NYC’s vibrant neighborhoods, have a read of my Neighborhood Guides. I am not compensated for writing these reviews and I'm only writing about the places that I like.

Sadly, far too many of these unique, independent businesses close every year. When I learn of one closing I will move it to the category Vanishing NYC. They may be gone but they’ll never be forgotten!


Neil's Coffee Shop, Upper East Side, Manhattan

Neil's Coffee Shop is an old school New York City diner. You'll see mostly locals dining here and photos of many famous people who have eaten here as regular. It's a cozy place and a real throwback to a different era. I'm not often in the area but I finally ate there again. I'm never disappointed when I eat here. Breakfast and burgers are great. I've been meaning to try some of their Greek dishes as well. Neil's has been around for about 50 years now! That's a true test of time in this city! Neil's Coffee Shop is a definite must! Oh, they don't have a website!

Neil's Coffee Shop, 961 Lexington Ave at 70th Street

Neil's Coffee Shop